|
Principles for Web Site Privacy
The following principles reflect the Principles for Web Site Privacy and
Confidentiality of the Blackfoot Language Digitization Project, Inc. (BLDP) and
to BLDP’s commitment to maintain the Web site visitor's rights to privacy and
the confidentiality of personal information. In this context, privacy refers to the
right of the individual site visitor to choose whether to allow personal
information to be collected, by the host site (in this case, the BLDP) or by
third parties, and to know what type of information is collected and how that
information is used. Confidentiality is the right of an individual to not have
personally identifiable medical or other information disclosed to others
without that individual's express informed consent.
The Internet has the potential to allow information about Web site use to be
tracked in aggregate (which can help site developers understand site use
and improve the experience of the viewer) and at the individual user level.
Individual user information can improve the visitor's experience of the site by
permitting personalization of the site related to the individual's particular
interests or concerns. However, tracking of personal information could
breach an individual's personal privacy.
Thus, the BLDP believes that all site visitors should have the opportunity to
opt in or out of allowing personal information to be tracked. In addition, the
BLDP takes extensive measures to ensure the safety and security of its Web
site servers and to guard against divulging private information. The BLDP
believes that Web site visitors should know who (e.g., the site organization or
third party) is tracking personal information and the types of personal
information that are tracked and should have the right to opt out of such
information being collected at any time.
PRIVACY
- A link to the privacy policy of the Web site should be provided on the
home page or the site navigational bar and should be easily accessible
to the user. The Web site should adhere to the privacy principles
posted.
- Individuals responsible for Web sites that post advertising should be
aware of current technology and access possessed by third parties
that post or link to advertisements. Web sites should ensure that the
technology and access used by third parties adheres to the Web site's
privacy policies.
- The site should not collect name, e-mail address, or any other
personal information unless voluntarily provided by the visitor after the
visitor is informed about the potential use of such information.
- The process of opting in to any functionality that includes collection of
personal information should include an explicit notice that personal
information will be saved, with explanation of how the information will be
used and by whom. The opt-in statement should not be embedded in a
lengthy document and should be explicit and clear to the viewer.
- Collection, retention, and use of personal information about site
visitors may be offered to viewers when the BLDP believes that such
information would be useful in providing site visitors with products,
services, and other opportunities, provided such use adheres to these
principles and is within bounds of current regulations and law (http:
//www.ftc.gov/privacy/index.html). Individuals may agree to have such
personal information collected or may choose not to, with the
understanding that opting out of having such information collected
prevents the site from being tailored to their particular needs and
interests.
- Names and e-mail addresses of site visitors should not be provided or
released to a third party without the site visitor's express permission.
- E-mail information, personal information about specific visitor's access
and navigation, and information volunteered by site visitors, such as
survey information and site registration information, may be used by
the site owner to improve the site but should not be shared with or sold
to other organizations for commercial purposes without the site visitor's
express permission.
- The BLDP will use e-mail addresses voluntarily provided by site
visitors to notify them about updates, products, services, activities, or
upcoming events. Site visitors who do not wish to receive such
notifications via e-mail should be able to opt out of receiving such
information at any time.
- Non-identifiable Web site visitor data may be collected and used in
aggregate to help shape and direct the creation and maintenance of
content and to determine the type of advertisement to be seen by site
visitors while on the BLDP site.
- The BLDP will not collect and will not allow third parties to collect
personal information without the express consent of the site visitor
after explanation of the potential uses of such information.
- A cookie is a small file stored on the site user's computer or Web
server and is used to aid Web page navigation. Two types of cookies
are commonly used. A session cookie is a temporary file created
whenever a Web site is accessed and is self-terminated based either
on an expiration date (e.g., 3 hours from creation of the cookie) or by
closing the Web browser. A persistent cookie is a permanent file and
must be deleted manually. Cookies referred to in the context of these
Guidelines are persistent cookies. A cookie function may be used on
the site to track visitor practices to help determine which site features
and services are most important and guide editorial direction. The
cookie makes it possible for the user to access the site without
requiring entry of a user name or password, allows the user to view
different restricted areas of the site without re-registering, allows the
user to personalize the site for future use, and permits the user to
make subsequent purchases without reentering credit card
information. Users who do not desire the functionality created by the
cookie should have the option to disable the cookie function, either by
indicating when asked that they do not wish to have a cookie created
or by disabling the cookie function on their browser. Individuals should
be able to opt out of cookie functions that permit tracking of personal
information at any time.
- E-mail messages sent to a Web site may not be secure. Site visitors
should be discouraged from sending confidential information by e-mail.
Site visitors sending e-mail accept the risk that a third party may
intercept e-mail messages.
- Market research conducted by the site or its agent to enhance the site
should be clearly identified as such.
- E-mail alerts and newsletters should contain an "unsubscribe" option.
CREDIT CARD PRIVACY STATEMENT
(POSTED: APRIL 1, 2006)
The BLDP abides by the privacy statement that is published on its Web site.
In addition, all credit card transactions are conducted over a secure socket
layer connection. Credit card information is not stored or re-used in any
manner. Only authorized personnel with specific IDs and passwords can
access credit card information solely for the purpose of performing
adjustments or refunds at the customer’s request.
|
|
